Assessor Resource
BSBPUB501
Manage the public relations publication process
Assessment tool
Version 1.0
Issue Date: June 2024
This unit describes the skills and knowledge required to manage the design, production, implementation and evaluation of public relations publications in accordance with organisational requirements.
It applies to individuals who possess a sound theoretical knowledge base in advertising management and demonstrate a range of managerial skills to ensure that advertising functions are effectively conducted in an organisation or business area. In this role, individuals may either manage the publication process independently or coordinate the activities of people working under their supervision.
No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication.
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