Certificate III in Tourism (Visitor Information Services)

This qualification provides the skills and knowledge for an individual to be competent in a range of well-developed tourism sales and operational skills.

Work would be undertaken in a visitor information centre where information is provided and where some planning of customer's travel and touring arrangements may take place. Centres can be stand-alone shopfront and office environments or can be attached to another facility, such as a winery or coffee shop.

The qualification reflects the role of skilled operators who apply a broad range of competencies in a varied work context, using some discretion and judgement and relevant theoretical knowledge. They may provide technical advice and support to a team.

The qualification is suitable for an Australian apprenticeship pathway.

Job roles

Individuals with this qualification are able to work in the visitor information sector of the tourism industry or for destination marketing companies who fulfil dual information and sales functions for particular tourism destinations.

Possible job titles include:

information officer

booking agent

sales consultant.

Prerequisite requirements

There are no prerequisites for entry to this qualification.


Subjects

QUALIFICATION RULES

To achieve a Certificate III in Tourism (Visitor Information Services), 18 units must be completed:

all 13 core units

5 elective units:

a minimum of 3 elective units must be selected from the list below

the remaining 2 elective units may be selected from this or another endorsed Training Package or accredited course

a maximum of 1 Languages other than English unit may be counted as an elective within this qualification.

In all cases selection of electives must be guided by the job outcome sought, local industry requirements and the characteristics of this qualification.

CORE UNITS

add topic SITXADM001A

Perform office procedures

add topic SITXCCS001B

Provide visitor information

add topic SITXCOM001A

Work with colleagues and customers

add topic SITXCOM002A

Work in a socially diverse environment

add topic SITXCOM004A

Communicate on the telephone

add topic SITXOHS001B

Follow health, safety and security procedures

add topic SITTIND001B

Develop and update tourism industry knowledge

add topic SITTTSL001A

Operate an online information system

add topic SITTTSL002A

Access and interpret product information

add topic SITTTSL004A

Source and provide Australian destination information and advice

add topic SITTTSL005A

Sell tourism products and services

add topic BSBWOR204A

Use business technology

add topic BSBITU306A

Design and produce business documents

ELECTIVE UNITS

Administration

add topic SITXADM003A

Write business documents

Client and Customer Service

add topic SIRXCCS001A

Apply point-of-sale handling procedures

Communication and Teamwork

add topic SITXCOM003A

Deal with conflict situations

add topic SITXCOM005A

Make presentations

add topic SITXCOM006A

Address protocol requirements

Computer Operations and ICT Management

add topic BSBITU309A

Produce desktop published documents

add topic BSBITU301A

Create and use databases

add topic BSBITU302A

Create electronic presentations

add topic BSBITU102A

Develop keyboard skills

add topic BSBITU203A

Communicate electronically

E-Business

add topic BSBITU305A

Conduct online transactions

add topic BSBEBU401A

Review and maintain a website

add topic BSBCUS401A

Coordinate implementation of customer service strategies

Environmental Sustainability

add topic SITXENV002A

Implement and monitor environmentally sustainable work practices

Events

add topic SITXEVT001B

Develop and update event industry knowledge

add topic SITXEVT002B

Provide event staging support

add topic SITXEVT003B

Process and monitor event registrations

add topic SITXEVT004B

Coordinate on-site event registrations

Finance

add topic SITXFIN001A

Process financial transactions

add topic SITXFIN002A

Maintain financial records

add topic SITXFIN003A

Interpret financial information

add topic BSBFIA303A

Process accounts payable and receivable

Food and Beverage

add topic SITHFAB003A

Serve food and beverage to customers

add topic SITHFAB005A

Provide table service of alcoholic beverages

add topic SITHFAB009A

Provide responsible service of alcohol

add topic SITHFAB010C

Prepare and serve non-alcoholic beverages

add topic SITHFAB011A

Develop and update food and beverage knowledge

add topic SITHFAB012B

Prepare and serve espresso coffee

add topic SITHFAB222A

Conduct a product tasting for alcoholic beverages

Human Resource Management

add topic SITXHRM001A

Coach others in job skills

Inventory

add topic SITXINV001A

Receive and store stock

add topic SITXINV002A

Control and order stock

Languages other than English

SITXLAN1__A

Conduct basic workplace oral communication in a language other than English

SITXLAN2__A

Conduct routine workplace oral communication in a language other than English

SITXLAN3__A

Conduct workplace oral communication in a language other than English

SITXLAN5__A

Read and write workplace information in a language other than English

Occupational Health and Safety

add topic SITXOHS003B

Identify hazards, and assess and control safety risks

Marketing and Public Relations

add topic SITXMPR001A

Coordinate production of brochures and marketing materials

add topic SITXMPR002A

Create a promotional display or stand

add topic SITXMPR004A

Coordinate marketing activities

Merchandising

add topic SIRXMER001A

Merchandise products

Planning and Product Development

add topic SITTPPD002A

Research tourism data

add topic SITTPPD003B

Source and package tourism products

Sales

add topic SIRXSLS001A

Sell products and services

add topic SIRXSLS002A

Advise on products and services

Tourism Sales and Operations

add topic SITTTSL006B

Prepare quotations

add topic SITTTSL007B

Receive and process reservations

add topic SITTTSL008B

Book and coordinate supplier services

add topic SITTTSL009B

Process travel-related documentation

add topic SITTTSL010B

Control reservations or operations using a computerised system

add topic SITTTSL011A

Maintain a product inventory

Venue and Facility Operations

add topic SITTVAF002A

Provide a briefing or scripted commentary

Examples of elective units relevant to specific job outcomes and contexts at this level are as follows:

Information officer

add topic SIRXMER001A Merchandise products

add topic SIRXSLS001A Sell products and services

add topic SITTTSL009B Process travel-related documentation

add topic SITXFIN001A Process financial transactions

add topic SITXMPR002A Create a promotional display or stand

Booking agent or sales consultant

add topic SITTTSL006B Prepare quotations

add topic SITTTSL008B Book and coordinate supplier services

add topic SITTTSL009B Process travel-related documentation

add topic SITTTSL010B Control reservations or operations using a computerised system

add topic SITXFIN002A Maintain financial records


Pathways...

    Not applicable.


Entry Requirements

Not applicable.


Licensing Information

Not applicable.


Employability Skills

SUMMARY

SIT30407 Certificate III in Tourism (Visitor Information Services)

The following table contains a summary of the employability skills required by the tourism industry for this qualification. The employability skills facets described here are broad industry requirements that may vary depending on qualification packaging options.

Employability skill

Industry/enterprise requirements for this qualification include:

Communication

Communicating with colleagues, customers and tourism product suppliers to provide local or regional visitor information; interpreting verbal and written information on tourism product conditions; determining and interpreting customer preferences to sell proactively and persuasively; empathising and negotiating acceptable solutions to customer problems and complaints; providing clear and accurate verbal and written information to customers and suppliers to ensure a positive tourism experience.

Teamwork

Working as a team member, giving and receiving instructions and understanding own lead role in servicing information needs of the visitor and selling local or regional tourism products; supporting other team members in their role in providing quality information delivery and sales service; respecting the cultural diversity of team members and seeking their assistance to service the culturally diverse needs of visitors to the local area or region.

Problem solving

Anticipating problems that may arise with the customer's local or regional tourism experience; mitigating problems by providing tailored information that meets customer needs; identifying and clarifying the extent of problems and requesting assistance from team members, supervisors and local tourism operators in solving operational or customer service issues; using predetermined policies and procedures to guide solutions to customer or supplier problems associated with the visitor's local or regional tourism experience.

Initiative and enterprise

Showing independence and initiative required to take a lead role in making tourism product sales, and providing local or regional information that meets or exceeds customer expectations; identifying and discussing a range of tourism product and service concepts to improve existing product and service options for the visitor information centre.

Planning and organising

Collecting, analysing and organising customer, product and supplier information to allow for efficient provision of tailored local or regional tourism information and effective selling and booking coordination; setting timelines, organising own work flow and using appropriate predetermined policies and procedures to guide the information provision, selling and booking processes.

Self-management

Understanding and complying with the legal responsibilities that apply to own role in providing visitor information and selling tourism products; knowing own job role and responsibilities in providing visitor information, selling and coordinating bookings for tourism products; organising own work time and priorities and seeking feedback and guidance from supervisors on success in effectively servicing the information and booking needs of visitor information centre customers.

Learning

Knowing the structure of, networks within and sources of new information on the local or regional tourism industry to enable the sourcing of ongoing learning opportunities; proactively seeking and sharing information with colleagues on new tourism products, services and local tourism operators.

Technology

Understanding the operating capability of, selecting and using computer systems, software and information networks that assist in providing visitor information, selling and coordinating bookings for local or regional tourism products.

Due to the high proportion of electives required by this qualification, the industry/enterprise requirements described above for each employability skill are representative of the tourism industry in general and may not reflect specific job roles. Learning and assessment strategies for this qualification should be based on the requirements of the units of competency for this qualification.