Statement of Attainment

These competencies meet industry requirements for community broadcasting station marketing managers.


Audience

This skill set is for people overseeing the marketing, promotion and fundraising activities at community broadcasting stations, where there are supporting management roles, either paid or voluntary (e.g.administrator, general manager).


Subjects

The Community Broadcasting Marketing Skill Set consists of:


Units

CUFIND301B

Work effectively in the screen and media industries

BSBMGT605B

Provide leadership across the organisation

BSBMKG413A

Promote products and services

BSBCMM401A

Make a presentation

BSBPUB503A

Manage fundraising and sponsorship activities

BSBPMG510A

Manage projects


Pathways...

All units except CUFIND301B provide credit towards CUF50107 Diploma of Screen and Media and other qualifications that allow for selection of these units.

CUFIND301B provides credit towards CUF30107 Certificate III in Media and CUF40107 Certificate IV in Screen and Media.