Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
BSBMKG415 Mapping and Delivery Guide
Research international markets
Version 1.0
Issue Date: June 2024
Qualification | - |
Unit of Competency | BSBMKG415 - Research international markets |
---|---|---|---|
Description | |||
Employability Skills | |||
Learning Outcomes and Application | This unit describes skills and knowledge required to undertake market research to select international markets to pursue.It applies to individuals working with minimal supervision but with support and assistance of a more senior person within the organisation.The activities focus on the target market and involve communication and executing tasks across cultural and geographic barriers.The tasks involved in marketing goods and services internationally include selecting and implementing appropriate marketing activities, and monitoring and reviewing marketing performance.No licensing, legislative or certification requirements apply to this unit at the time of publication. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
||
Prerequisites/co-requisites | |||
Competency Field |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
---|---|---|---|---|---|---|---|---|
Elements of Competency | Performance Criteria | |||||||
Element: Collect information about target markets |
| |||||||
Element: Investigate trends in target markets |
| |||||||
Element: Utilise data in decision-making |
|