Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
BSBMKG501 Mapping and Delivery Guide
Identify and evaluate marketing opportunities
Version 1.0
Issue Date: June 2024
Qualification | - |
Unit of Competency | BSBMKG501 - Identify and evaluate marketing opportunities |
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Description | |||
Employability Skills | |||
Learning Outcomes and Application | This unit describes the skills and knowledge required to identify, evaluate and take advantage of marketing opportunities by analysing market data, distinguishing characteristics of possible markets and assessing viability of changes to operations.It applies to individuals working in a supervisory or management marketing or advertising role within a marketing or advertising team or media organisation.No licensing, legislative or certification requirements apply to this unit at the time of publication. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
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Prerequisites/co-requisites | |||
Competency Field |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
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Elements of Competency | Performance Criteria | |||||||
Element: Identify marketing opportunities |
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Element: Investigate marketing opportunities |
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Element: Evaluate required changes to current operations |
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