Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
CUAGRD607 Mapping and Delivery Guide
Develop graphic designs for branding and identity
Version 1.0
Issue Date: June 2024
Qualification | - |
Unit of Competency | CUAGRD607 - Develop graphic designs for branding and identity |
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Description | |||
Employability Skills | |||
Learning Outcomes and Application | This unit describes the skills and knowledge required to create graphic designs for branding and identity that convey key messages about organisations or brands and their underpinning philosophies. It applies to individuals who work in a range of industry contexts that include design consultancy, commercial printing, advertising, publishing, television or marketing. Graphic designers also frequently offer their services on a freelance basis.No licensing, legislative or certification conditions apply to this unit at the time of publication. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced in creative arts industry environments. The assessment environment must include access to: opportunities for collaboration with others graphic design technologies. Assessors of this unit must satisfy the requirements for assessors in applicable vocational educational and training legislation, frameworks and/or standards. |
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Prerequisites/co-requisites | |||
Competency Field |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
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Elements of Competency | Performance Criteria | |||||||
Element: Interpret creative briefs |
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Element: Evaluate potential approaches to branding and identity |
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Element: Generate and assess ideas |
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Element: Develop designs to support branding and identity |
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Element: Finalise designs |
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Element: Evaluate design work and process |
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