- BSBSLS404A - Secure prospect commitment
BSBSLS404A
Secure prospect commitment
Application
This unit applies to individuals in a sales related position in a small, medium or large enterprise across a wide variety of industries who secure a prospects commitment to purchase a product or service. They may contribute to securing prospect commitment individually or as a supporting member of a larger sales team.
This unit applies to individuals in a sales related position in a small, medium or large enterprise across a wide variety of industries who secure a prospects commitment to purchase a product or service. They may contribute to securing prospect commitment individually or as a supporting member of a larger sales team.
Elements and Performance Criteria
Elements and Performance Criteria | |||
Element | Performance Criteria | ||
1 | Respond to buying signals | 1.1 | Identify verbal and non-verbal buying signals |
1.2 | Assess verbal and non-verbal buying signals | ||
1.3 | Make a decision as to whether to respond to a buying signal by initiating close of sale | ||
1.4 | Utilise trial closes to assist the buyer to make decisions on minor points related to the product | ||
1.5 | Use trial closes strategically during different stages of the sales process | ||
2 | Negotiate the sale | 2.1 | Initiate a formal close to the sales process following one or more trial closes |
2.2 | Negotiate conditions of the agreement | ||
2.3 | Assess a range of different strategies to close the sale | ||
2.4 | Select a strategy to close the sale | ||
2.5 | Utilise supportive and confirming language to support the closure of the sales process | ||
2.6 | Describe and demonstrate options for simple sales transactions to match specified situations | ||
2.7 | Respond to the prospect's decision to purchase in an assertive manner | ||
3 | Finalise the agreement | 3.1 | Outline a summary of the agreement to the buyer |
3.2 | Confirm the buyer's decision | ||
3.3 | Ensure process and completion of the sales transaction comply with organisational requirements | ||
3.4 | Prepare and complete sales documents | ||
3.5 | Ensure advice on financing arrangements is accurate, matches the buyer's financial situation, and complies with organisational requirements | ||
3.6 | Identify and present cross selling opportunities to the buyer | ||
3.7 | Express a desire to continue the sales relationship and conduct future sales transactions |
Required Skills
|
Required skills |
conflict resolution skills to mange client dissatisfaction and criticism customer service skills to determine client needs and preferences interpersonal skills to develop rapport and build relationships with clients literacy and numeracy skills to prepare sales documentation, process sales transactions and calculate financing arrangements. |
Required knowledge |
detailed product knowledge, including product: advantages and disadvantages features service benefits identification and overview knowledge of key provisions of relevant legislation from all levels of government that affects business operations, codes of practice and national standards, such as: anti-discrimination ethical principles consumer protection contract law privacy laws Trade Practices Act principles of sales closure techniques. |
Evidence Required
The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package. | |
Overview of assessment | |
Critical aspects for assessment and evidence required to demonstrate competency in this unit | Evidence of the following is essential: sales situations where the candidate clearly identifies and appropriately responds to buying signals before trialling closes, negotiating sale conditions and securing the sale knowledge of principles of sales closure techniques. |
Context of and specific resources for assessment | Assessment must ensure: access to an actual workplace or simulated environment access to appropriate documentation and resources normally used in the workplace. |
Method of assessment | A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit: analysis of responses to case studies and scenarios observations of interactions with prospects when securing commitment direct questioning combined with portfolios of evidence and third party workplace reports of on-the-job performance by the candidate oral or written questioning to assess knowledge of verbal and non-verbal buying signals, trial closes, proposed sales solutions and ways to overcome buyer resistance observation of strategies used to secure a sale review of cross selling opportunities presented to the buyer review of completed sales documents assessment of advice provided on financing arrangements. |
Guidance information for assessment | Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended, for example: BSBPRO401A Develop product knowledge BSBSLS403A Present a sales solution BSBSLS406A Self-manage sales performance. |
Range Statement
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included. | |
Verbal buying signals may include: | confirmations questions statement of requirement by prospect |
Non-verbal buying signals may include: | close examination of the product by the prospect moving closer to where a product is to be installed smiling and nodding |
Trial closes may include: | question or paraphrase that focuses the interaction on a minor point related to sale of the product that might lead to closing the sale |
Products may include: | goods ideas services |
Formal close may include: | inducement narrative close request by the salesperson to the prospect to agree to purchase the product/service offering alternative choices summary of product benefits |
Conditions may include: | client loyalty delivery length of contract payment options price |
Sectors
empty
empt
Competency Field
Business Development - Sales
Business Development - Sales
Employability Skills
This unit contains employability skills.
This unit contains employability skills.
Licensing Information
Refer to Unit Descriptor