The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Interpret creative brief
|
|
Confirm central idea or creative concept, technique/s for expressing the idea/concept and mass print media to be used Completed |
Evidence:
|
Identify and check advertising content and supporting information for accuracy and completeness Completed |
Evidence:
|
Confirm time, schedule and budget requirements for creating the advertisement/s Completed |
Evidence:
|
Identify legal and ethical constraints Completed |
Evidence:
|
Create mass print media advertisement
|
|
Determine and produce elements of a print advertisement to communicate required image, features and benefits of product or service Completed |
Evidence:
|
Size and position each element of print advertisement to achieve balance and focus for the advertisement Completed |
Evidence:
|
Ensure typeface selections suit the product and central idea of the advertisement, and layout balances white space and margins Completed |
Evidence:
|
Ensure layout of advertisement unifies elements, attracts the reader to the focal point and guides reading sequence Completed |
Evidence:
|
Ensure advertisement meets requirements of advertising brief and legal and ethical requirements Completed |
Evidence:
|