The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Develop knowledge of the marketing communications industry
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Identify and access sources of information on the marketing communication industry Completed |
Evidence:
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Seek information on the structure and operation of the marketing communication industry Completed |
Evidence:
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Obtain information on marketing communication industry sectors, associations, networks and societal role Completed |
Evidence:
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Identify and access information on key stakeholders Completed |
Evidence:
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Apply industry information appropriately in everyday activities related to typical work roles Completed |
Evidence:
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Identify industry employment obligations and opportunities
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Obtain information regarding employment obligations and opportunities relevant to the marketing communication industry Completed |
Evidence:
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Apply information on employment opportunities and obligations in everyday activities related to typical work roles Completed |
Evidence:
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Identify future trends within the marketing communications industry
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Research developments for marketing communication within digital communications technology Completed |
Evidence:
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Scope the relative impact of new and alternative technologies on the industry Completed |
Evidence:
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Apply information on future trends in everyday activities related to typical work roles Completed |
Evidence:
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Update industry knowledge
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Conduct formal and informal research to update general knowledge of the industry continuously Completed |
Evidence:
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Monitor current issues of concern to the industry Completed |
Evidence:
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Share updated knowledge with client and colleagues Completed |
Evidence:
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Incorporate updated knowledge into everyday activities related to typical work roles Completed |
Evidence:
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