The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Identify key elements of fashion design
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Features and benefits of fashion design are identified. Completed |
Evidence:
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Target market is researched and needs and expectations in relation to fashion design are identified. Completed |
Evidence:
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Price point of design is identified. Completed |
Evidence:
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Marketing budget for fashion product is identified. Completed |
Evidence:
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Other relevant details that may affect marketing activities are identified. Completed |
Evidence:
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Establish marketing objectives
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Client position and range of fashion products in marketplace are identified. Completed |
Evidence:
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Marketing objectives and sales targets are established with client. Completed |
Evidence:
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Product pricing strategy and position in market are established. Completed |
Evidence:
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Packaging and distribution requirements of fashion design are established. Completed |
Evidence:
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Research and determine marketing options
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Appropriate media are identified to reach target market. Completed |
Evidence:
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Uses of media are determined and appropriate strategies selected. Completed |
Evidence:
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Marketing event options are explored and assessed for effectiveness in marketing fashion design. Completed |
Evidence:
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Promotional activities are selected for relevance to fashion design. Completed |
Evidence:
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Timing of marketing activities is explored. Completed |
Evidence:
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Costings of marketing options are determined. Completed |
Evidence:
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Develop and present marketing plan
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Marketing cycle of fashion product is identified. Completed |
Evidence:
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Marketing plan is developed which details marketing activities. Completed |
Evidence:
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Marketing plan is assessed for it effectiveness in meeting marketing objectives, timing and budget requirements. Completed |
Evidence:
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Marketing plan is presented and discussed with client. Completed |
Evidence:
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Client response is received and integrated into further marketing proposals. Completed |
Evidence:
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Document marketing plan
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Marketing plan is documented according to industry practices. Completed |
Evidence:
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Reports on marketing opportunities and strategies are documented and presented to relevant persons in the workplace. Completed |
Evidence:
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