The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Analyse previous promotional activities.
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Analyse historical data on previous advertising and promotional activities. Completed |
Evidence:
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Assess relevant forecasts and trends required for setting advertising and promotional plans. Completed |
Evidence:
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Organise advertising and promotions.
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Manage and implement promotional and advertising activities according to business policy and procedures. Completed |
Evidence:
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Organise promotional activities in line with anticipated or researched customer requirements. Completed |
Evidence:
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Negotiate arrangements with suppliers in regard to special promotional activities. Completed |
Evidence:
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Coordinate promotional activities to maximise mutual benefits. Completed |
Evidence:
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Develop evaluation procedures and tools to measure the effectiveness of promotions (including the programs and customer response). Completed |
Evidence:
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Document promotional activities and record for future reference. Completed |
Evidence:
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Set targets for advertising campaign. Completed |
Evidence:
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Coordinate implementation of advertising campaigns.
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Coordinate personnel involved in advertising campaign. Completed |
Evidence:
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Confirm timing for advertising campaign. Completed |
Evidence:
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Develop design brief for advertising and marketing. Completed |
Evidence:
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Plan support materials and resources. Completed |
Evidence:
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Identify resource constraints for advertising and marketing. Completed |
Evidence:
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Coordinate production of advertising material and review proofs against the design brief. Completed |
Evidence:
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Initiate advertising campaign on time according to business brief. Completed |
Evidence:
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Establish systems for recording and reporting information to enable internal and external personnel to assess the progress of advertising campaigns. Completed |
Evidence:
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Coordinate joint promotional programs.
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Contact relevant business customers to establish joint objectives and content for promotional plans. Completed |
Evidence:
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Identify seasonal or special opportunities for joint promotional programs. Completed |
Evidence:
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Identify support materials required for joint promotional programs within required timeframe. Completed |
Evidence:
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Analyse and report impact of promotional activities on inventory levels. Completed |
Evidence:
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Advise suppliers and customers in a timely manner on promotional activities and targets. Completed |
Evidence:
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Evaluate success of advertising and joint promotional activities.
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Evaluate and report success of joint promotions. Completed |
Evidence:
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Evaluate success of advertising campaign against targets. Completed |
Evidence:
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Achieve maximum customer impact by supporting promotional activities. Completed |
Evidence:
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