Identify and review social media and online platforms for organisational use

Formats and tools

Unit Description
Reconstruct the unit from the xml and display it as an HTML page.
Assessment Tool
an assessor resource that builds a framework for writing an assessment tool
Assessment Template
generate a spreadsheet for marking this unit in a classroom environment. Put student names in the top row and check them off as they demonstrate competenece for each of the unit's elements and performance criteria.
Assessment Matrix
a slightly different format than the assessment template. A spreadsheet with unit names, elements and performance criteria in separate columns. Put assessment names in column headings to track which performance criteria each one covers. Good for ensuring that you've covered every one of the performance criteria with your assessment instrument (all assessement tools together).
Wiki Markup
mark up the unit in a wiki markup codes, ready to copy and paste into a wiki page. The output will work in most wikis but is designed to work particularly well as a Wikiversity learning project.
Evidence Guide
create an evidence guide for workplace assessment and RPL applicants
Competency Mapping Template
Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners. A template for developing assessments for a unit, which will help you to create valid, fair and reliable assessments for the unit, ready to give to trainers and students
Observation Checklist
create an observation checklist for workplace assessment and RPL applicants. This is similar to the evidence guide above, but a little shorter and friendlier on your printer. You will also need to create a seperate Assessor Marking Guide for guidelines on gathering evidence and a list of key points for each activity observed using the unit's range statement, required skills and evidence required (see the unit's html page for details)

Self Assessment Survey
A form for students to assess thier current skill levels against each of the unit's performance criteria. Cut and paste into a web document or print and distribute in hard copy.
Moodle Outcomes
Create a csv file of the unit's performance criteria to import into a moodle course as outcomes, ready to associate with each of your assignments. Here's a quick 'how to' for importing these into moodle 2.x
Registered Training Organisations
Trying to find someone to train or assess you? This link lists all the RTOs that are currently registered to deliver SIRXOSM001, 'Identify and review social media and online platforms for organisational use'.
Google Links
links to google searches, with filtering in place to maximise the usefulness of the returned results
Books
Reference books for 'Identify and review social media and online platforms for organisational use' on fishpond.com.au. This online store has a huge range of books, pretty reasonable prices, free delivery in Australia *and* they give a small commission to ntisthis.com for every purchase, so go nuts :)


Elements and Performance Criteria

ELEMENTS

PERFORMANCE CRITERIA

Elements describe the essential outcomes

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Source information on social media and online platforms.

1.1. Identify different categories of social media and online platforms and their use.

1.2. Identify specific social media and online brands within the categories.

1.3. Gather information on the popularity and reach of categories and brands.

1.4. Determine characteristics of key audiences of categories and brands.

2. Identify functions provided by social media and online platforms.

2.1. Obtain information on platform functions used by organisations to engage with customers and to collect information.

2.2. Itemise the benefits of different platform functions to organisational use and associated costs.

2.3. Determine which functions may not be utilised by or be beneficial to organisations.

2.4. Review a range of social media sites and evaluate how organisations and users are utilising functions.

3. Identify industry specific requirements and preferences.

3.1. Identify key customer groups for whom industry products and or services are provided and their characteristics and needs.

3.2. Evaluate popularity of social media and online sites for industry’s main customer groups.

3.3. Assess the need for particular platform functions to service customer and organisational requirements.

3.4. Identify functions which present a risk to customers.

4. Identify suitable social media and online platforms.

4.1. Identify factors that contribute to choice of social media and online platforms to meet particular organisational needs.

4.2. Identify and rank a range of suitable platforms to meet different and complementary business needs.

4.3. Update knowledge regularly to identify new platforms and changes to known ones.